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Hi there!

I'm Sin-Yu (Shellie) Li

Like many kids, I used to draw all over my textbooks, turning margins into comics and filling pages with ideas. That habit never really left me, and it stayed with me as I grew up. At every stage of my life, art has been there growing with me, inspiring me, and helping me express how I see the world.

 

I have a background in advertising design, with seven years of experience focusing on graphic design and branding. I enjoy creating clear, thoughtful visuals that not only solve problems but also tell meaningful stories. I often bring a playful and creative touch into my work something that makes people smile and feel connected.

 

Now, I’m expanding my creative practice into motion design, where I continue to explore storytelling through movement, rhythm, and emotion.Motion graphics is like the next level of graphic design. It brings visuals to life and adds time, rhythm, and emotion to storytelling. The process can be complex, especially when it comes to transitions, but that’s also what makes it exciting. I enjoy taking on challenges, and motion allows me to keep growing creatively.

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